wine list can be organized in various ways, though a logical order is to follow the wines' normal sequence through a meal:
- Dry sparkling wines
- White wines
- Rose wines
- Red wines
- Dessert wines
Then, depending on the size of the list, further breakdowns might be given in each category by nations, regions or specific zones or by references to certain types of wines or grape varieties. Lists in restaurants that specialize in regional gastronomy often begin with local wines before proceeding to others.
Beyond basic information, some lists give details about estates or vineyards and descriptions of the wines. Some are artistically designed, including illustrations such as labels, maps, photos and drawings.
The more attractive the list, the more likely that customers will ask for a copy as a souvenir. Making extra copies is worth the expense, for there are few better means of publicizing a restaurant and its wines.
